November Favourites

november-favourites

Can’t believe that November completed and entered into the last month of the Year 2016 filled with black-friday deals, friends, treats, celebrations and wait for the big lunches and dinners on the eve of Christmas. So, as a part of Startups Formula blog culture, it’s time to reveal my favourites for the November month – Apps, Entrepreneur’s formula, Strategies, influential video, Business formula and favourite article.

Now, before heading to what kind of stuff interested me in the November month, you can check my October favourites and grab your insights related to Entrepreneurship, Influencing video, Business  and Productivity apps .

Without further wait, I’ve got my November favourites jotted down with the list here:

  • Must-have App – Google sheets
  • Entrepreneur Formula -Ashish Hemrajani
  • Business Formula – GMR Group
  • Stanford Business Education Formula- Building and Managing  Professional sales organisations
  • Favourite Blog Post – Age of content , which type fits your content by Marketsocket Blog

Favourite App -Google Sheets:

I never thought that there will be a tool or an application that replaces mammoth MS-Excel application until I came across Google Sheets. 

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It was when my Windows operated laptop broke out with some issue ,and incidentally, I’ve to switch my work to my husband’s  Mac book. For some reason, I always love to work on Windows OS  with office applications being handy for my Blogging, projects, internships, reports, client works, personal financial planning and job related work. I was so stuck with my work  when I didn’t a find a similar application as MS-excel or MS-word and fetch my significant data for my work. But, world will always give you when you need something you want for a meaningful purpose. I think Google heard the pain and got us with a beautiful application – Google sheets and that changed my work pace in a new dimension, which means I can carry my data in my pocket and open  and work on my data anywhere in this world through their app on any of your smartphones.

The results are instantaneous when you even work on your mobile that was not possible few years back. Using this very app, I formulated my personal financial planning, blogging research data and numbers for my budgets.

 From the below screenshot, you can observe many editing and format tools, options, data, add-ons and other tools that support your kind of work. You’ll be no stranger to this application, when you’re an avid user of Microsoft office applications. Because, every aspect to work on Sheets application is so simple and retrievable that you want to do more on this app.

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The other common options available are – to save a file or share your sheet is same as Google Docs sharing your work with dedicated users and an option to allow them to edit your data. Next, how about graphs and related stuff then ? Yes, you can get customised graphs from your data too. You’ve unlimited options to get a visual charts or 3D graphs, where this intelligent application suggests you the type of charts or graphs possible with the kind of table selected  based on your data.

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You might ask, what if I want additional features available from other applications? Yes, there is this Add-on feature where you can add your favourite and important add-ons from the ocean of plug-ins available. Also, these days, there digital applications that support an option to import your data right from your Google drive or Google sheets or Google docs. It’s this brilliance that we can collaborate our work easily and accessible where ever you’re.

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One can’t stop exploring countless options, features and tools available from this app, where you can download it from your App store or you can browse from your desktop and sign in with your gmail account. Voila! you are about to start your journey with this phenomenal application.

MyTake : Contentment with the application is just Amazing!

So here’s your link to create data magic with Sheets 

Business Formula: 

In this series of favourites, GMR group of companies core vision, values and beliefs has made a huge impact on me to put it in my favourites basket for the November month.

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“GMR Group will be an institution in perpetuity that will build entrepreneurial organisations making a difference to society through creation of value.”

When I read these lines from the GMR group vision, they absolutely matches the values and beliefs  followed by the GMR Infrastructure Ltd. founder – Mr. Grandhi Mallikarjun Rao, who says “From the beginning itself, whatever I built I wanted it to be world class. I have never wanted to compromise on the quality.” He said these lines firmly that he holds ‘Can-Do Attitude’ without giving up an opportunity to shape the results qualitatively, which happened, when he pioneered his venture to build a best state-of-the-art Rajiv Gandhi International airport in Hyderabad and then to land his group presence in Transportation that has six operational highways covering a total length of 2851 km.

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The group didn’t stop there itself , but made their presence in urban infrastructure, to manage businesses of Special Investment Region (SIR), property development and construction. Also, they forayed into Sports by promoting the Indian Premier League (IPL) – Delhi Daredevils to encourage and support the spirit of  young sportspersons.

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In fact, GMR group dedicates their support ,under the GMR Varalakshmi Foundation ,to focus on societal needs and enhance the quality of lives – health, education, hygiene, sanitation, empowerment, livelihood, and community development.

My take: Today, GMR group is a conglomerate of such massive projects and companies that initiated with one man’s vision to deliver a world-class outcome as his core formula. Obviously, the very formula determines your commitment to stick on to a plan that generates better results and with quality as it’s primary objective. This is the best lesson that every newbie entrepreneur or an emerging startup wants and should thrive to focus on efficiency that your  brand produces to customers . When you know that you employed quality at every level – recruiting right talent, financial management, process best product output, resources procurement and more, you’ll get an amazing response from your contribution to the society.

This is the reason, why GMR group standards have raised to international level and that remain as a top 3rd infrastructure company in India. Ultimately, when you set your vision as to reach world-class standards ,which certainly drives your company’s growth as a remarkable journey from all grounds.

Entrepreneur Formula: 

For the November month, my attention sought after towards Bookmyshow Founder – Mr. Ashish Hemrajani, who started the journey of being a Startup to nourish the value of Startup mentality even after seeing huge accolades from his venture. In crux, Bookmyshow is India’s top online portal to book tickets for – movies, events, plays and sports.

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The story to start build a colossal platform like this in India took unprecedented leaps and bounds to make it as a most user friendly platform to book tickets in English, Hindi, Marathi, Bengali, Tamil, Telugu, Malayalam, Bhojpuri, Kannada Punjabi, Gujarati, Sindi languages till today. Consequently, they expanded their horizons into the countries like -Bangladesh, Indonesia, New Zealand and UAE.

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In his recent interview with YourStory media, he opened up his ideology about what is the real competition to Bookmyshow and how having a startup attitude is a real growth metric. He said having the Bookmyshow to compete with the competitors is a sane process, which is as common phenomena,but there are other bunch of things that are key factors to face the competition in the market – mindset of Indian culture, Government policy and Infrastructure issues. At the end, he underlines that the purpose of a company should rely on growing the market penetration but not to shackle with competitors robustness.

Startup mentality Vs. Entitlement mentality :

He was asked “if Bookmyshow still believes in being as a Startup?” , with his response mirrored on the real metrics of a successful Startup is not about Land grab; or number of employees; or chunk of angel funding; or get the attention of  The Economic Times; or number facts ,but the appropriate Startup mentality is to how difference you’re making to human capital, doing right things to end users and work in the same environment that started from scratch.

Indeed, it’s this Startup mentality of being nimble and extremely frugal that makes your company to propagate the success with changing times and customer needs.

My Take: I’m really impressed with the Entrepreneur Formula for the November month and for which I want to incorporate and pursue this formula in every step of my blogging journey.

Stanford MBA Teaching Methods Simulation: 

Simulation teaching methodology is the key formula to engage Stanford Business school students with practical case studies analysis. If you watch this video on  – How simulations are used as a teaching method in the Stanford MBA program, you’ll see the students giving  60 minutes of time to analyse a sales project and come up with a better forecast analysis.

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Here, noted entrepreneur Mark Leslie and Professor Jim Latttin heads 10 teams analysis and validate their outcomes from bad to good forecast. Students get a chance to work on 3 levels

  1. What their sales goal going to be?
  2. Set the quota across three different regions
  3. Final decision to be the personnel

In the whole process, teams dive into the simulated environment and initiate discussions on : How many reps are you going to deploy these regions to make your quota and more.

From the Professor end,it is the time , he interprets teams decisions on how much they make out of sales process and how much they book , how successful they get using their strategies and make them to conclude the forecast the way we want them to do in 60 minutes of time. During the last ten minutes, students need to read the results, and do additional analysis, modify their budgets and then submit their feasible plan.

At the end, Professor reveals the strategies winners put in and losers deploy and conduct a team meeting to know

  • How did a team decide to what decisions team members would make?
  • Who would the team hire ?
  • Where you would deploy the resources?
  • What number would you shoot?
  • And how you would make that number?

Finally, all the teams go under a practical scenario and get an appropriate guidance from the mentors to make corrections to get a better forecast analysis.

My Take: I pretty much loved the methodology assigned by Stanford Business Simulation program to students, because it is this real-time environment that any student would want to understand practical situations, real-life issues and conclude with solutions that fit to customers, business, and stakeholders. I, totally, encourage such curriculum to all current educational institutions and impart practical education to students rather than simply teaching theories.

Favourite Article  – Age of content , which type fits your content: 

The article ‘Age of content , which type fits your content’  from Market socket Blog , has turned my attention to know the type of  content you need to your business purpose. Primarily, Christine (content writer), curated types of content – Blog posts, Email, Guest posts, Podcasts, Curated articles, Online magazine articles, Ebooks and Interviews to unleash the appropriate usage of each type of content model and explain other effective channels to gain loyal customers and increase business conversions.Screen Shot 2016-12-08 at 5.16.36 pm.png

My take: The article is simple enough to understand and categorised the objective of the article neatly that suffice a reader to take immediate action. One line that caught my attention is ‘All writers are readers’ and which made me to focus my posts to Writers-cum-readers and gain their loyalty using my Blog Posts. Also, she included bunch of useful tools that explodes your content marketing results to a new level and which will be a best article in the Content Marketing genre.

So, now that I infused my November favourites essence in this article and it’s your turn to share your favourites of the month or share your thoughts on this post. Don’t wait to share this post someone you feel worth and help them know better with these kind of posts.

@The Startups Formula – Learn, Share and Grow 

 

 

 

 

 

 

How ‘Who’ in your content makes an”Whoooray” Content marketing

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Before knowing right ‘Who’ in your content, you will need essentially ‘Why in your content marketing‘(which was my earlier snippet). Then, next step to design an effective content  is to find the right audience and categorise your content proportional to the type of customers or audience. This snippet reveals the possible answers you get from targeting the ‘Who’ in your content.

When you know ‘Who’ is your targeted segment, then this is the critical step to determine type of audience you want to accomplish  your brand’s product visibility. For example, my articles essentially target ‘Newbie Entrepreneurs’  , ‘Newbie Bloggers’ , ‘Newbie writers’, and ‘Newbie online business owners’ . Here, the term ‘Newbie’ is itself a subset of Entrepreneurs or Bloggers or Writers group. When I design my articles I focus primarily on this segment (Newbie) and curate the content relative to the ‘newbie’ needs and provide solutions for their content marketing endeavours.

The above practical example, showcases the significance to segment the primary needs or problems faced by your customers. You can research on the trends or forecast customers needs using Nielsen or Edison Research and come up with a vital content that has a purpose and direction. Post-conducting the research, you’ll get the following possible results developing content that suits your niche audience

  1. Solve problems – Project the key aspects that your product has equipped to solve futuristic issues, which indeed, produces an amazing effect to your customers
  2. Serve a need: Reflect your brand endeavours that serve the needs trending in your customer’s lives
  3. Chance to explore more: Besides to serving needs and solutions to realistic issues, you can give your targeted audience a chance to explore more from your existing product or give an opportunity to explore the richness of a to-be-launched product.

Let me know if you’ve started your content marketing campaign that generated the above or more results and share your experiences from the strategies incorporated so far.

@Startups Formula – Learn, Share and Grow 

Know the essence of being a Leader and a trait that exists in every person

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Leadership is a trait that’s there in everyone of us and that takes myriad forms based on the nature of responsibility undertaken by an individual. This is a new insight, I came to know when I read an ebook by ISHA Insight  , where Sadhguru has revealed the essence of Leadership and how it exist in every person. It threw me a massive influence on how to nurture Leadership in several scenarios and then I analysed my Leadership trait when I work on my blog’s workflow and deal with my clients and progress in my journey of being as a- Blogger, Influencer and Content writer. Post-analysation, I realised that somehow through my blog, I’m able to make an impact in this world with a vision to evoke Entrepreneurial spirit in young minds. However,this impact of work made me to correlate the crux of being a Leader by Sadhguru – it is the key skill that everyone possess and for which one only needs to give space and time to incubate the quality of leadership. There’s one such incubation centre – TPMC institute conducting workshop on ‘Leadership presence and Influence’ to bring hands-on experience on Leadership influence in relevant fields and divulge on ‘get-it-done’ attitude presence.

Leadership – is it a born skill?

Indeed, there are several roles I’ve to undertake to manage my  blog – to research on appropriate resources, compose competitive and qualitative articles, engage with clients, manage social media feeds, negotiate purchases, schedule blog calendar and more. Now, to deal with the bunch of these jobs daily takes me to the next level of understanding on – what more my readers want ;design topics on reader’s interest and awareness; and pursue blog’s mission even under tough scenarios. At any given situation ,the purpose of my blog is to inspire my readers (Entrepreneurs-to-be) in the niche I’m passionate about and impart intelligence on Entrepreneurship, Startups Formula and business growth hacks, productivity tools and anchor them to start a business right from home.

The above context emphasises on the effect of ‘Influence’ made and how it imparts responsibility to guide your followers or colleagues or friends or readers or juniors or students. In this digital world, everyone is occupied with millions of thoughts and tasks that sometimes a person misses an opportunity to mentor his or her own team or group. Although, you might be good at negotiations or better at motivating your work members , but, there will be times you can’t pursue goals to move ahead, this is the time you need some action needed to take a lead and generate the big results.

From my research, I found TPMC offering an appropriate two-day workshop on ‘Leadership presence and Influence’ to the Professionals, Entrepreneurs, Business owners and Senior executives presented by the coach and facilitator Sudhakar I.Prabhu, who pours in his stupendous experience gained from whilst facilitating over 350 leadership workshops. The chief consultant of TPMC has worked with over 5000 leaders and managers at all levels of the organisation.

TPMC as an organisation strives to-

1. Deliver relentless solutions in the genres – Management and Leadership development, Communication skills development, Sales competency development and Customer service development

2. Offer consultancy services – Organisation effectiveness; Leadership effectiveness; Employee engagement; Learning and development.

Key outcomes from the workshop:

Learn: How to use the right mix of influence strategies for an effective influence

Empower: Participants get absolute awareness on leadership communication situations – persuasion, getting buy-in, negotiations, consensus building and collaborations

Impact: Participants gain understanding on -behavioural aspects, leadership principles, experiential learning to make right impact on people

Excel: A framework allows participant to excel on  – Intention, Interaction and Influence to emit leadership presence and spread the influence.

After all, there is only other dimensions of Leadership discovered by you attending the workshop.

Don’t wait, Grab your Seat –

Here’s your chance to grab your seat for a massive transformation in you – Leadership presence and Influence workshop 

Goeventz- A one-stop platform revealing the events happening around your world every second – conferences, rock concerts, festivals, fundraisers, exhibitions, trade fairs and other events. You’ll never be the same if you’re a participant because there is a lot happening on your interests Goeventz 

Let me know your views about any Leadership workshop you attended so far or want to participate in future seminars or events or workshops. Also, share this post to help someone somewhere in this world

@Startups Formula – Learn, Share and Grow

 

Know how these 8 exceptional results make you a pro with an Effective Business case writing

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If you are undergoing with a project proposal to be approved by your senior executives  or want to upgrade the project capacity to the next level or you’re working on a blueprint of how a new venture look like, then there is this ‘Business case writing’ comes first by a team leader or project leader or business analyst or an Entrepreneur  to make sure that every step of the project gets reflected in a written format. A writing without a purpose or any objectives or obscure vision will not drive and procure right resources and make a project approved. Now, if you’re a novice who wants to put forward a proposal to decision makers, then you cannot underestimate the power of writing a business case that drives a project competently. This is the time that you get a right platform to get shaped on how to write a business case like a pro from the training conducted by Graspskills IT service training and consulting organisation

You find few organisations that sharpens your ability to train on business case writing effectively . From my recent research I found Graspskills is one IT service organisation that is training on ‘Business Case Writing’ that can’t be missed out by Business analyst, Project managers Project office managers, Managers and Team leaders, Consultants, Entrepreneurs and Business owners.

You’ll find the following agenda covered during the training :

  • The business case -What it is, its purpose and understanding stakeholder objectives
  • Seven-step process -A walk through a simple example of opportunity statement to conclusion
  • Cost/benefit analysis -Types of costs and benefits and how to quantify them
  • Presenting the information -Preparing an executive summary; tips on using graphs, tables, charts and slide

Even if you might be having a 360 degrees knowledge and clarity on how to pursue the proposal, it is vital to emphasis on how to collect the data, discussions, research, assumptions, solutions, alternative options, opportunity costs and risks to be presented in well written format. And the workshop guides you to understand the core aim of the programme that you want to seek, where a basic writing does not help to get desired outcomes. Then, what level of writing is required that is enough to birth a project successfully? The answer is an effective business case writing is the appropriate methodology needed to adapt in a scenario to pursue a definitive business proposal.

 Undoubtedly, gathering the entire concept of a business plan on to a single business case template is the heart of a rewarding project. It is a scheme or a plot or a procedure or a layout or a pattern that structures out a massive project plan successfully

Training addresses the needs on:

Next, the possible question you might get at this juncture is – if at all you’re writing an impressive business case or not? Here, the training throws light on multiple things one should consider before initiating a proposal and pursue best results out of a proposal. Firstly, it is to get answers for these questions –

  1. What is the project’s business case about?
  2. Why do need to prepare a business case?
  3. When is the business case proposal needed?

What is the project’s business case about:

It is a document that reflects a decision making to seek an asset investment on the basis of research, solutions, assumptions, pros and cons of the project, risks and funds. Also, a perfect guide that navigates executives or government agency with adequate knowledge and resources necessary to accept the project proposal or not further.

Why do need to prepare a business case:

A business project takes its shape is to get endorsement or funds essential to establish a project in real . Here, the ultimate goal for any business case writing should be to make sure ,senior management interprets the depth of a project’s aim significance, if not a successful nod from relevant department executives. It is an effective tool that educates executives on the project’s vision; its bunch of merits; impact of the project on organisation’s that resolves any  issues faced by the current project. It shows the benefit to accept a new proposal and consider it into business development process.

When is the business case proposal needed:

A business case writing is essential when there are suitable evidences, options, data, resources, graphs, financials that supports a business proposal and results out a best discussion among the participants. Every detail of the project should speak appropriate steps taken to bring best alternative solution to a current project.

Finally, the following exceptional results are inevitable from the training:

Know the Right audience: Knowing the target audience orients the objective of a writing. It filters out key findings , discussions, research and development that provides sufficient clarity to decision makers.

Allow No Jargons: Sometimes, it might happen to discuss a project with key people who are not related to project background. However, it plays a critical role in understanding your proposal in a non-jargon data presentation with those significant team and gain  more strength for your project proposal.

Discussions: A summary to numerous knowledgeable and validating discussions among stakeholders, other departments team and with decision makers revives a project report and creates qualitative conclusions at a business proposal meeting

Value Key risks: Helps to identify existing potential concerns or issues faced during recent scenarios and include strategies to reduce and manage those risks that matches organisation’s internal risk procedures.

Understand Opportunity costs: Summarises costs and benefits associated to your proposal with a clear and concise financial measures and assumptions undertaken by a project; a well interpreted data in the form of – graphs, tables, appendices, external links (validates the financial figures)

Pros and Cons: Creates a clear map between pros and cons linked to project’s vision, which focusses on how installing a proposal would influence business efficiency such as – performance, process control, compliance, corporate governance, risk management, business reputation,social responsibility and cost savings

Technological advancement features: Leverages a decision to replace or upgrade technical requirements for the project with a description to- who will manage; how it is managed; how it is monitored; how it is reported internally and externally; timing to implement the project and plan to handle any shutdown issues carefully.

Alternative solutions: Produces alternative solutions to complexities faced by a current programme; or explains a scope to enhance the productivity of a project and reduce any loss associated with current schemes or technology or machines.

Click here-  To register yourself  at Goeventz to attend the training and gain impressive credentials to your career growth map.

It is the learning curve that grows a career span in this competitive world and acclaim extraordinary credentials to your profile. This is an one-time investment that makes as an invaluable asset and hikes your knowledge, experience and management skills to a completely new level. If you’re planning to have more participants from your organisation or you have a group of friends want to attend the training , there is this discount offered for group participants to share brilliant experience together from the session 3 participants and know more about contacting support@graspskills.com

  • 5% discount – 5% discount
  • 10 participants – 10% discount
  • 15 participants – 15% discount

GoEventz is your  go-to event portal for all the conferences, rock concerts, festivals, fundraisers, exhibitions, trade fairs and other events happening around the world, every day, 365 days of the year! Whether you are an organiser or a participant, this is where you can meet the community, grow professionally, freak out about the latest events and create your next great event experience.

So let me know your insights on Business case writing workshops if at all you attended and their impact at organisation level and your career growth. And, don’t forget to share which will help others to grow.

@Startups Formula – Learn, Share and Grow