November Favourites


Can’t believe that November completed and entered into the last month of the Year 2016 filled with black-friday deals, friends, treats, celebrations and wait for the big lunches and dinners on the eve of Christmas. So, as a part of Startups Formula blog culture, it’s time to reveal my favourites for the November month – Apps, Entrepreneur’s formula, Strategies, influential video, Business formula and favourite article.

Now, before heading to what kind of stuff interested me in the November month, you can check my October favourites and grab your insights related to Entrepreneurship, Influencing video, Business  and Productivity apps .

Without further wait, I’ve got my November favourites jotted down with the list here:

  • Must-have App – Google sheets
  • Entrepreneur Formula -Ashish Hemrajani
  • Business Formula – GMR Group
  • Stanford Business Education Formula- Building and Managing  Professional sales organisations
  • Favourite Blog Post – Age of content , which type fits your content by Marketsocket Blog

Favourite App -Google Sheets:

I never thought that there will be a tool or an application that replaces mammoth MS-Excel application until I came across Google Sheets. 

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It was when my Windows operated laptop broke out with some issue ,and incidentally, I’ve to switch my work to my husband’s  Mac book. For some reason, I always love to work on Windows OS  with office applications being handy for my Blogging, projects, internships, reports, client works, personal financial planning and job related work. I was so stuck with my work  when I didn’t a find a similar application as MS-excel or MS-word and fetch my significant data for my work. But, world will always give you when you need something you want for a meaningful purpose. I think Google heard the pain and got us with a beautiful application – Google sheets and that changed my work pace in a new dimension, which means I can carry my data in my pocket and open  and work on my data anywhere in this world through their app on any of your smartphones.

The results are instantaneous when you even work on your mobile that was not possible few years back. Using this very app, I formulated my personal financial planning, blogging research data and numbers for my budgets.

 From the below screenshot, you can observe many editing and format tools, options, data, add-ons and other tools that support your kind of work. You’ll be no stranger to this application, when you’re an avid user of Microsoft office applications. Because, every aspect to work on Sheets application is so simple and retrievable that you want to do more on this app.


The other common options available are – to save a file or share your sheet is same as Google Docs sharing your work with dedicated users and an option to allow them to edit your data. Next, how about graphs and related stuff then ? Yes, you can get customised graphs from your data too. You’ve unlimited options to get a visual charts or 3D graphs, where this intelligent application suggests you the type of charts or graphs possible with the kind of table selected  based on your data.

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You might ask, what if I want additional features available from other applications? Yes, there is this Add-on feature where you can add your favourite and important add-ons from the ocean of plug-ins available. Also, these days, there digital applications that support an option to import your data right from your Google drive or Google sheets or Google docs. It’s this brilliance that we can collaborate our work easily and accessible where ever you’re.

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One can’t stop exploring countless options, features and tools available from this app, where you can download it from your App store or you can browse from your desktop and sign in with your gmail account. Voila! you are about to start your journey with this phenomenal application.

MyTake : Contentment with the application is just Amazing!

So here’s your link to create data magic with Sheets 

Business Formula: 

In this series of favourites, GMR group of companies core vision, values and beliefs has made a huge impact on me to put it in my favourites basket for the November month.

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“GMR Group will be an institution in perpetuity that will build entrepreneurial organisations making a difference to society through creation of value.”

When I read these lines from the GMR group vision, they absolutely matches the values and beliefs  followed by the GMR Infrastructure Ltd. founder – Mr. Grandhi Mallikarjun Rao, who says “From the beginning itself, whatever I built I wanted it to be world class. I have never wanted to compromise on the quality.” He said these lines firmly that he holds ‘Can-Do Attitude’ without giving up an opportunity to shape the results qualitatively, which happened, when he pioneered his venture to build a best state-of-the-art Rajiv Gandhi International airport in Hyderabad and then to land his group presence in Transportation that has six operational highways covering a total length of 2851 km.


The group didn’t stop there itself , but made their presence in urban infrastructure, to manage businesses of Special Investment Region (SIR), property development and construction. Also, they forayed into Sports by promoting the Indian Premier League (IPL) – Delhi Daredevils to encourage and support the spirit of  young sportspersons.

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In fact, GMR group dedicates their support ,under the GMR Varalakshmi Foundation ,to focus on societal needs and enhance the quality of lives – health, education, hygiene, sanitation, empowerment, livelihood, and community development.

My take: Today, GMR group is a conglomerate of such massive projects and companies that initiated with one man’s vision to deliver a world-class outcome as his core formula. Obviously, the very formula determines your commitment to stick on to a plan that generates better results and with quality as it’s primary objective. This is the best lesson that every newbie entrepreneur or an emerging startup wants and should thrive to focus on efficiency that your  brand produces to customers . When you know that you employed quality at every level – recruiting right talent, financial management, process best product output, resources procurement and more, you’ll get an amazing response from your contribution to the society.

This is the reason, why GMR group standards have raised to international level and that remain as a top 3rd infrastructure company in India. Ultimately, when you set your vision as to reach world-class standards ,which certainly drives your company’s growth as a remarkable journey from all grounds.

Entrepreneur Formula: 

For the November month, my attention sought after towards Bookmyshow Founder – Mr. Ashish Hemrajani, who started the journey of being a Startup to nourish the value of Startup mentality even after seeing huge accolades from his venture. In crux, Bookmyshow is India’s top online portal to book tickets for – movies, events, plays and sports.


The story to start build a colossal platform like this in India took unprecedented leaps and bounds to make it as a most user friendly platform to book tickets in English, Hindi, Marathi, Bengali, Tamil, Telugu, Malayalam, Bhojpuri, Kannada Punjabi, Gujarati, Sindi languages till today. Consequently, they expanded their horizons into the countries like -Bangladesh, Indonesia, New Zealand and UAE.

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In his recent interview with YourStory media, he opened up his ideology about what is the real competition to Bookmyshow and how having a startup attitude is a real growth metric. He said having the Bookmyshow to compete with the competitors is a sane process, which is as common phenomena,but there are other bunch of things that are key factors to face the competition in the market – mindset of Indian culture, Government policy and Infrastructure issues. At the end, he underlines that the purpose of a company should rely on growing the market penetration but not to shackle with competitors robustness.

Startup mentality Vs. Entitlement mentality :

He was asked “if Bookmyshow still believes in being as a Startup?” , with his response mirrored on the real metrics of a successful Startup is not about Land grab; or number of employees; or chunk of angel funding; or get the attention of  The Economic Times; or number facts ,but the appropriate Startup mentality is to how difference you’re making to human capital, doing right things to end users and work in the same environment that started from scratch.

Indeed, it’s this Startup mentality of being nimble and extremely frugal that makes your company to propagate the success with changing times and customer needs.

My Take: I’m really impressed with the Entrepreneur Formula for the November month and for which I want to incorporate and pursue this formula in every step of my blogging journey.

Stanford MBA Teaching Methods Simulation: 

Simulation teaching methodology is the key formula to engage Stanford Business school students with practical case studies analysis. If you watch this video on  – How simulations are used as a teaching method in the Stanford MBA program, you’ll see the students giving  60 minutes of time to analyse a sales project and come up with a better forecast analysis.

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Here, noted entrepreneur Mark Leslie and Professor Jim Latttin heads 10 teams analysis and validate their outcomes from bad to good forecast. Students get a chance to work on 3 levels

  1. What their sales goal going to be?
  2. Set the quota across three different regions
  3. Final decision to be the personnel

In the whole process, teams dive into the simulated environment and initiate discussions on : How many reps are you going to deploy these regions to make your quota and more.

From the Professor end,it is the time , he interprets teams decisions on how much they make out of sales process and how much they book , how successful they get using their strategies and make them to conclude the forecast the way we want them to do in 60 minutes of time. During the last ten minutes, students need to read the results, and do additional analysis, modify their budgets and then submit their feasible plan.

At the end, Professor reveals the strategies winners put in and losers deploy and conduct a team meeting to know

  • How did a team decide to what decisions team members would make?
  • Who would the team hire ?
  • Where you would deploy the resources?
  • What number would you shoot?
  • And how you would make that number?

Finally, all the teams go under a practical scenario and get an appropriate guidance from the mentors to make corrections to get a better forecast analysis.

My Take: I pretty much loved the methodology assigned by Stanford Business Simulation program to students, because it is this real-time environment that any student would want to understand practical situations, real-life issues and conclude with solutions that fit to customers, business, and stakeholders. I, totally, encourage such curriculum to all current educational institutions and impart practical education to students rather than simply teaching theories.

Favourite Article  – Age of content , which type fits your content: 

The article ‘Age of content , which type fits your content’  from Market socket Blog , has turned my attention to know the type of  content you need to your business purpose. Primarily, Christine (content writer), curated types of content – Blog posts, Email, Guest posts, Podcasts, Curated articles, Online magazine articles, Ebooks and Interviews to unleash the appropriate usage of each type of content model and explain other effective channels to gain loyal customers and increase business conversions.Screen Shot 2016-12-08 at 5.16.36 pm.png

My take: The article is simple enough to understand and categorised the objective of the article neatly that suffice a reader to take immediate action. One line that caught my attention is ‘All writers are readers’ and which made me to focus my posts to Writers-cum-readers and gain their loyalty using my Blog Posts. Also, she included bunch of useful tools that explodes your content marketing results to a new level and which will be a best article in the Content Marketing genre.

So, now that I infused my November favourites essence in this article and it’s your turn to share your favourites of the month or share your thoughts on this post. Don’t wait to share this post someone you feel worth and help them know better with these kind of posts.

@The Startups Formula – Learn, Share and Grow 







October Favourites


It’s time to reveal a new phase of my experiences while expediting in the genre -Entrepreneurship, Startups, Content marketing and writing ,Business growth hacks and Productivity tips through my monthly Favourites. These favourites essentially unveils my insights, learnings, practise, changes, lifestyle, perception, blog’s enrichment and more.

Usually, I keep memorising the most influential articles or videos or stories or interviews or books or magazines every now and then, that motivates my goals towards Startups Formula blog’s vision. Recently,with the launch of content marketing or writing snippets, my blog’s readership is seeing healthy  growth and that’s encouraging me to share more insights on my favourite list during October month  Entrepreneur’s interview, productivity apps, amazing articles, business ideas and more related stuff under ‘My Monthly Favourites’ genre.

How’s this October 2016!

October has been a month of  learning curve regarding – my blog’s productivity tools, an article that improved my focus on success , a video on tell a business idea in a snap and more. Now, it’s time to unleash the things that made an impact on my daily life, my thinking approach and blogging efficacy through these favourites.

Google Docs – Have you ever wondered that while you documented a report that saves your content manually and lost some significant changes when you forgot to save it intentionally? I think this might happened, pretty many times, to everyone of us, when there’s a serious project undertaken. Right! I had a bitter experience when I had to submit my internship report to the manager of a Leading bank in India, where I took efforts to submit a better documentation with necessary changes suggested by my mentor and the manager. But, unfortunately, all the changes I saved were lost when I submitted the report to my seniors. You can imagine the result I faced when they were expecting good changes in the projectscreen-shot-2016-11-07-at-3-22-41-pm

Now, it made me a better person  with many of experiences till today, to see my data is correctly saved and reflect those same changes on all the devices anywhere in the world. This is because of Google Docs app that made my life easier  -from documenting my articles, saving important excerpts from distinctive people, writing a book , composing business reports, describing my experiences to customising my profile content on all social media platforms and more.  screen-shot-2016-11-07-at-3-23-05-pm


It is the most easier practical and your go-to docs app that keeps all your files available in two modes -1. Online 2. Offline. It’s not only that you can edit the document, but, there is a wide flexibility that anyone can edit your content with your permission and giving an edge towards privacy plus team work. And, chat and comment option is one that will keep you more writing enthusiast to complete the work done promptly with suggestions offered through chats and comments. screen-shot-2016-11-07-at-3-22-55-pm

There are seriously jaw-dropping options – intelligent editing, styling tools, contemporary templates (genres – resume, science report, case report, lab report and more) and share with anyone-  that you’ll find while you work on the app. My experience with this tool has helped my blogging content so secured and feasible that enabled to discuss my work with my clients and partners stunningly.

Screenshot credit -Google Docs

Now, don’t wait to experience the flawless productivity tool for your business and personal projects with this smart phone friendly app (available in Android). Join here to sign in with your Gmail account – Google Docs

Trello App: 

It is common that our elders suggest us to make a To-do list on a paper and organise our tasks and achieve the results. This simple tip is an incredible one that changes the results exponentially even there were no phones nor smart phones. In fact, till today, I do write my To-do list things  on a paper and conduct the tasks and feel accomplished on any day. But, when it comes to Blogging it is significant to put things more smartly and execute in well scheduled process. What I mean is to design my Blog calendar and compose articles that are listed in the Editorial calendar. Although I write sometimes in my diary and other times update few concepts in Google docs, but, importantly I update my Blog planner on Trello App used on my smart phone.

Trello is a simple go-to Project management tool that helps your productivity individually and as a team. It allows you to schedule your tasks in three modules and add more (depending on your project) with customised names – 1. To-Do 2. Doing  3. Done (My Blog’s Calendar process names)


Initially, I name and prepare a task with a project name I’ve to do in a day or a month. Later I decide the tasks or to-do things associated to project and put them  under ‘To-do’ module. Once I progress the tasks , I move the tasks from ‘To-do’ module to ‘Doing’ module. During this period, I ensure that all my tasks under ‘Doing’ module are progressing further and go to ‘Done’ module.



Don’t you think it is so visible that you’re achieving the goals by simply performing with this project management tool? Yes, it’s so perfect that you going to see that your work  that is scheduled and see it is going under the project’s objective. This means you’re implicitly disciplined to work on the goals individually without a boss keeping an eye on project progression. Also, as a team, Trello is a stupendous tool that pools in capabilities of more members and enhances their efficiencies to reach their tasks going under ‘Completed/ Done’ module. This way, the flow of project raises inherent healthy competition among members and incorporate quality discussions within a team and pursue goals in right timeframe.

Screenshot courtesy –

My Blog’s efficiency has simply going smooth and great with Trello , which easily drifts its shape – as a project management tool if you’re a team and as a best productivity tool if you’re a student or a business owner or entrepreneur or mom and blogger like me.

Deepak Chopra’s 7 Tips for Business success

There are 7 astounding  tips from Deepak Chopra, who opened up the core understanding on what it is to be a Business success , published by Entrepreneur magazine, which drew my eyes on his unbelievable interpretation about success.

Well, before moving on to which particular lines by Mr.Chopra that has impacted my notion about being success, I want to put forward who is Deepak Chopra and his contributions and his latest roles with organisations.

Deepak Chopra is a personality with two dimensions sparkling as a Leader to renowned organisations and the Leader from inside who explores his true being and relish the essence of being a happy soul.

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Screenshot credit- LinkedIn

He is Chairman of the board, Founder and Director of The Chopra Foundation and Co-founder of The Chopra centre for Well being . An author to more than 80 books and to mention few – Ageless Body, Timeless mind(1993)  and the seven spiritual laws of success(1995)  fame on The Books of The century Best sellers list. Besides to these multi-dimensional roles, he extends his roles as co-founder of Jiyo and as an adjunct professor to reputed universities – Kellogg School of Management, Columbia University and more.

This article has built on 7 key ingredients that builds a clear path on ‘What it means to do a Business or to be as an Entrepreneur”

  1. Ask yourself, ‘Why do I want to be in Business?
  2. Define your vision for success
  3. Think about who you want to work with and what you want to accomplish together
  4. Detach yourself from the outcome
  5. Create goals and establish timeline for achieving them
  6. Know what it means to be disruptive and disrupt
  7. See problems as opportunities

The entire context throws light on a process to create a sustainable business while asking the valid and reliable questions (pertaining to the objective of a business pursuit). I loved reading and relish the awesomeness packed within each word explained by him. But, there is this 4th tip – Detach yourself from the outcome , which made me to broaden my horizons on outcomes (especially success result). It is a judgement between two scenarios – Outcome oriented Vs. Process oriented. Everyone knows and practise more of an Outcome oriented approach,but,the latter is  more complex and practical approach to taste the real success in the race. When I read the entire understanding on this tip, I tried to implement it on my Blog’s views and statistics, to my surprise, it kept changing my emotional intelligence and put me in a track that I want to focus on quality of work posted by me and dedicate my expertise in the niche I’m able to do now (Startups and Businesses growth hacks, Productivity tools, Content writing and marketing).

Before reading these tips, I somehow focussed on the numbers besides striving hard to bring a best work to my readers, which made me to feel down and made me to think alternative methods to spread my blog’s scope and gain good audience. However, this struggle made me to work hard enough to knock more doors using social media. Today, I hardly see the Stats Page of my blog ( number of views or visitors or likes to my post) and continue to compose the content qualitatively and only pursue excellence as a key mission of my blog.

Yes, it takes a great commitment to seek excellence in a journey you own. Never worry, it’s the time that decides to enlighten the right knowledge that we want.

Here the article that you can have a read too –Deepak Chopra’s 7 Tips for Business success

The Vault – Explain your business in 10 seconds: 

Can you Explain your business in 10 seconds? Ahhh, Yes or No ? May be, Yes, ahh, may be, No!! There are several questions and answers kept challenging me to get a one-word answer (Yes or No). This happened when I saw this video – The Vault -Entrepreneurs speak.

Recommended Read – To know more about The Vault reality Show and my expectations

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Photo credit – The Vault show

It’s the quick thing that you want to put your business plan in short which is proportional to time. Now, doing that is no easy task as to discuss your venture at a favourite cafeteria, but, doing that in a few seconds shows your confidence to address your business’s vision in crux and in a more comprehensible context. So, this particular video stirred up me my potential to explain my Blog’s purpose in a shortest time available. Don’t you think ,it’s so intriguing to know and measure your clarity over your business objective and understand where you stand to make others believe in your idea.

Of course, this is helping me to grow my clarity over my blog’s upcoming projects and where I want to reach after few years. Although this kind of thinking process might take hours in my mind, but, when it comes to a place where I want to put in my Blog’s vision, I’ll be in a position to put my words with more precision.

Here’s the video you can check – The Vault -Entrepreneurs speak.

Entrepreneur’s Formula – Shradha Sharma

Shradha Sharma is a Founder of YourStory media, a leading Entrepreneur portal in India, sharing thousands of stories on Indian Entrepreneurial Ecosystem. I’m an ardent follower of this YourStory webpage that makes my spirit high, every time, I read a story from this treasure. So, in my expedition to know more about Womenpreneur – Shradha Sharma, I found and watched a video – What’s Her Story?

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Photo credit – LinkedIn 

Well, she was able to narrate her story which made her to what she is today and certainly believes in that every one has own story to share. From the bunch of  significant things she delivered, there is one point that struck me and making me to practise the very thing she suggested at the end of the watch. It is to ‘Give Give Give’ and world knows how to ‘Give back’ and this is the formula that she believes in and brings contentment. This is how she started ‘YourStory’ media venture in 2008 ,which is to only give back to the society through the stories from achievers.

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Yourstory Web page

It is this Entrepreneur’s Formula that made me to pull my socks up to share my experiences and insights through my Blog.These days, whenever I repeat these words in my mind I get complacency and feel amazing about my work. Also, I got much response than I expected about my blog where I started with sincere passion and follow my belief – Learn, Share and Grow.

Here’s the video you can watch – What’s Her Story?  and grasp your take from her invaluable experience.

That’s all about my October Favourites and do share with your friends that you know because it will let someone be helpful in this world. Also, do let me know the other tools, stories and more from your favourites that made an impact in your life.

@Startups Formula – Learn,Share and Grow